Rugged Tablet Provider
MobileDemand Powers Up with NetSuite
Company
MobileDemand
Location
Hiawatha, Iowa
Industry
Manufacturing, Wholesale/Distribution
Applications Replaced
Microsoft Dynamics CRM, QuickBooks, Excel
Solutions
NetSuite
“We are much more efficient as a company with NetSuite, and have
access to real-time data on demand with robust reporting to make informed business decisions.”
MobileDemand
Customer Success
MobileDemand has centralized finance, sales and operations on a single NetSuite platform,
gaining greater visibility and eliminating manual work.
MobileDemand has increased order processing efficiency 50% by reducing previous duplication
of work.
MobileDemand has a scalable platform for growth in B2B sales of rugged Windows tablets used in warehousing,
manufacturing, food and beverage, field service, transportation and the public sector.
NetSuite flexibility helps MobileDemand deliver a tailored customer experience, gaining a
competitive advantage against competitors.
Unified cloud solution coordinates end-to-end processes, from lead management to sales and
warranty and service.
Real-time lead and sales dashboard enables sales representatives to reach out to prospects
sooner and eliminates hours of building Excel spreadsheets to report sales.
Custom mapping based on NetSuite data gives sales representatives a visual view of customers
in a given geographic region by customer type.
Monthly financial close time has been reduced from 10–15 days to 5 days while budgeting
accuracy has been improved.
NetSuite Manufacturing helps streamline custom assembly job with work orders, bill of
material (BOMs) and assembly management.
Multi-level BOM costing enables MobileDemand to track inventory more accurately while
serialized inventory aids in warranty tracking at the customer and end-user level.
Timely forecasting reports based on sales opportunities in the funnel help production make
informed replenishment decisions.
Challenges
MobileDemand utilized disparate systems for tracking sales, customer information, inventory
and employee data, with manual data re-entry and limited visibility.
MobileDemand did not want to make a large capital investment in on-premise IT systems and
personnel to gain the integrated functionality needed.
Solution
After comparison against competing solutions, MobileDemand selected NetSuite as a unified
solution that could support all core business processes and offer easy customization.
Cloud business environment rounded out with solutions from NetSuite partners, Oz Development
for shipping, CyberSource for credit card processing and HubSpot for marketing.