Ogury Takes Advertising Technology Global

Ogury, the Personified Advertising company, has created a breakthrough advertising engine that delivers comprehensive audience interests, brand performance, privacy protection and sustainability within one technology stack, built and optimised for mobile.

COMPANY

Ogury

LOCATION

London, UK

INDUSTRY

Advertising And Digital Marketing Agencies

NUMBER OF SUBSIDIARIES

NUMBER OF COUNTRIES

SYSTEMS REPLACED

Microsoft Office
Sage

NETSUITE PRODUCT IMPLEMENTED

NetSuite OneWorld

“We are a geographically decentralised team so NetSuite OneWorld gives me visibility from a group perspective while allowing the individual finance controllers to work independently, but consistently. It means we share knowledge and it drives common standards.” Mark Taylor, Finance Director, Ogury

The Leader in Mobile Advertising Anchored in Privacy Protection

Embarking on a global journey: Ogury was founded in 2014 in London, but has since expanded across the globe to over 18 offices across Europe, Americas and APAC. Advertisers working with Ogury benefit from fully visible impactful ads, future-proof targeting and unwavering protection. Publishers enjoy the rewards of a respectful user experience, incremental revenues and premium demand with Ogury’s solutions. Ogury is a global organisation with 450+ people, including 100 engineers across 14 countries.

Outgrowing Sage: Ogury began the expansion of its business whilst running a combination of Sage Line 50, Excel and Sugar CRM but found that the systems complicated the company’s international expansion. With the company struggling to manage a geographically decentralised team, with local accountancy and tax rules, it began looking at solutions.

Creating reporting consistency: The company adopted NetSuite OneWorld to provide global visibility while allowing individual finance controllers to work independently and consistently. NetSuite’s multi-currency, multi-language and reporting capabilities made it the right choice for Ogury.

Planning for expansion: Following the successful adoption of NetSuite OneWorld in 2016, Ogury plans to increase its NetSuite adoption, using it in support of further international expansion.

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