Color Siete Puts Technology at the Center of its Business Catwalk

Color Siete is a 30-year-old clothing and fashion company that began in Manizales, Colombia. It first started as an outsourcing company and, as it began to thrive, developed its own brand. Next, it opened stores first in Manizales, followed by other cities in Colombia, expanding its operations internationally to Venezuela, Dominican Republic, Mexico and Guatemala. Now the company has two subsidiaries, Color Siete Colombia and Color Siete International, which exports to U.S., representing almost half of its sales.


COMPANY

Color Siete

LOCATION

Bogotá, Colombia

INDUSTRY

Manufacturing, Retail

EMPLOYEES

343

NUMBER OF USERS

50

NUMBER OF COUNTRIES

6

NUMBER OF SUBSIDIARIES

2

SYSTEM REPLACED

Siesa

OTHER SOLUTIONS CONSIDERED

SAP, MS Dynamics

NETSUITE PRODUCTS IMPLEMENTED

ERP
CRM
OneWorld
WMS

IMPLEMENTATION PARTNER

Keep It Simple

LOCATION

Colombia


“From my perspective, the biggest benefit in terms of management and added company value is in NetSuite’s ability to generate reports in real-time, instead of having to wait 15 days for financial closure.” Juan Camilo Villegas, CEO, Color Siete

Sowing Technology to Harvest Ecommerce

Technology as a business strategy
Color Siete’s Executive Board wanted the fashion company to resemble a tech company as much as possible. The fast implementation of the NetSuite ERP was the first step towards the new digital and information-based culture. Color Siete has gradually implemented the changes and has positively surprised all its team members involved in the process.
Designing a solid business model
Color Siete relies on NetSuite’s standardized processes, such as general ERP, WMS and Manufacturing, that allow leadership to see the company from different perspectives. NetSuite provides a competitive advantage by understanding what businesses were really adding value to the brand.
Cloud drives strategic thinking about ecommerce
NetSuite implementation partner’s good experience (Keep It Simple) and the ability to understand Color Siete’s processes provided a smooth transition and a fast and easy setup. And since ecommerce is one of Color Siete’s main strategic projects, the organization is working on integrating their specific solution with NetSuite.
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