Clickstop is an ecommerce business, but not the typical kind. It includes six brands that span cargo control to building materials to laundromats. The common thread is strong niche brands that can grow with Clickstop’s investment and expertise, especially through better search engine optimisation and search engine marketing. The company started with U.S. Cargo Control, which sells items used to secure and lift loads, and today that brand still accounts for 70% of all Clickstop business.
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“Collecting the data and keeping it accurate is important, but it’s insignificant if we aren’t driving meaningful action and decision-making with it. NetSuite Analytics Data Warehouse makes both accurate data collection and strategic decision-making possible.” Cari McCoy, CEO, Clickstop